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On August 15th, Litmus held the “ Email Design Conference 2016 ” in Boston for 3 days. Without a doubt, this was the most important event of the year for Litmus, where great professionals from the sector met and shared their knowledge about email marketing.

What is the “Email Design Conference ...

Drip marketing is a technique based on a series of automated processes that follow a logic based on the actions carried out by a user. Its name is due precisely to how information is provided to users. In email marketing campaigns , drip marketing is translated as automated and perfectly segmented ...

You probably already know that Digital Response has a YouTube Channel . But if you haven't checked it out yet, here's a roundup of all the video tutorials we have so far.

How to add an event to the calendar from an email campaign

In this video tutorial we explain how to add an event to a calendar ...

Often, with so many emails, it is difficult to know how to differentiate yourself from the competition and even stand out. In a context like this, originality and creativity become our best allies. And for that reason, today we give you 3 steps to follow to create an email with high doses of ...

Starting an e-commerce business is one of the first and most challenging steps for those who want to start selling online. There are several steps that can be essential for the success of your sales, such as planning, tools, actions and much more. In other words, it may seem difficult, but when an e ...

The growth of the electronic market is not only a reality in Brazil, but throughout the world. Furthermore, digital transformation and e-commerce trends are no longer a matter for the future, but for the present.

The years 2020 and 2021 have had the greatest impact on the digital world, especially ...

What is an omnichannel strategy? Simply put, it is the strategy of unifying sales and communication channels to offer the same shopping experience regardless of the means used, whether online or offline.

According to the survey Omnichannel Journey and the Future of Retail , conducted by Social ...

With the increasing use of the internet and mobile devices, digital advertising has become an essential marketing tool for the success of any business in today's world, due to several reasons.



First, with targeted targeting, you can reach a broader and more diverse audience retail email list ...

Discover everything you need to know to become a Marketing Operations expert and optimize your marketing strategies.

Marketing Operations Objective
Marketing Operations or MOps seeks to improve the efficiency and effectiveness of marketing campaigns through the implementation of appropriate ...

The fact that you have reached this text is proof that digital marketing works and is a worthwhile investment. Most companies today rely on digital marketing strategies to create their online campaigns. One of the attractions of this type of action is the agility and easy access to a defined ...