How to Increase Instagram Engagement with Content

[JoynobAkter]

Everyone today wants to be present on Instagram , many want to be there just because their competitors are there (many companies arrive on Instagram for this reason), others because their friends are already on the social network, others just to have followers.

But Instagram is the only social network that can bring users to our profile, therefore to make our brand, product or service known with a small budget or without Ads.

But how can we generate engagement without ads?
Think about the influencers who started this journey a few years ago, without a budget and without a strategy, they found themselves with thousands of followers and very high numbers of interactions just by publishing how can our overseas chinese in uk data help your business? quality or viral posts, let's find out step by step how to increase engagement on our profile by optimizing the contents.

But let's proceed in order, let's first get to know the social visual by exception.
Instagram in numbers
Instagram was born in 2010, in 2012 Facebook bought it with only 30 million active users for almost 1 billion dollars, in June 2018 it had more than 1 billion active users – in Italy alone there are more than 19 million active users , a good third of the Italian population, in fact Italy is in the top 10 among the most active countries on the social network.


Every day there are 500 million active users in the world, 400 million active users on Stories (images and photos visible only for 24 hours on the profile). Every day more than 2 million active Instagram Ads .

The social network is used by both genders, 50.3% women and 49.7% men. 1% of global users (both women and men) declare to be over 65 years old, the most populous age groups are from 18 to 35 , even if in recent years, a new age group is approaching Instagram, it is the age group between 40 and 55 , mostly women (most women approach the social network to post or follow content related to food and travel).

After knowing the numbers of Instagram, let's move on to the contents.