Mind your social accounts

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While I wouldn’t recommend trying *too* hard to speak their language, catching students’ eyes with clever marketing and ad copy is a must. Whatever you do, don’t be lame. Not sure where to start? Here are some tips for writing creative copy that may help.

If you’ve run social ads before, you probably already know that it is a great lebanon phone number lead way to reach Millennials and Zillennials. When it comes to marketing to college students, make sure you’re leveraging those platforms; even if you don’t have the budget to spend on ad campaigns.

There are easy ways to engage college students on social media.

Leverage user-generated content; encourage your customers to tag your products in their posts so you can easily re-post.
Spend time liking and commenting on related posts; this will help the algorithms show your account to more potential customers.
Announce new products or releases on your social accounts; if you’re a big, national brand, think about making an account specifically for the college crowd you’re serving, e.g. “VillanovaDominos” or “MaybellinePHL.”