5 Employee Testimonial Templates to Help You Hire More Employees
Posted: Tue Dec 03, 2024 9:13 am
We can probably agree that hiring these days is not easy. Many industries are facing labor shortages, and the “age of the employee” has begun.
Software developers and recruiters are hard people to find, and the same goes for many other jobs.
Today, people value work flexibility, mental and physical well-being, and equity in the workplace.
But the problem is that of all the companies that advertise these benefits, some don't deliver on them. How can a candidate know which company is really worth the effort, and how can an employer best convey that message?
Part of the answer may lie in employee testimonials .
This blog will go over some tips on employee testimonials that you jamaica phone number list can adapt to your recruiting plan, and will introduce the easiest tool to collect real employee testimonials.
What are employee testimonials?
Employee testimonials are the support employees show towards the company they work for. In an employee testimonial, your employee tells the viewer what it's like to work at your company.
Testimonials act as a form of social proof that encourages new candidates to apply to the company – it must be great if employees themselves praise it!
Employee testimonials can be used in recruiting campaigns or featured on the company page as a permanent fixture. Job seekers trust them more than branded videos.
In fact, research shows that job seekers trust current employees more than any other source when it comes to information about a company.
Different formats for employee testimonials
Employee testimonials can be done in many different ways, written testimonials and video testimonials . Here are some more examples:
Video Video is a powerful tool to attract the attention of a prospective employee. Videos can be professionally produced or a selfie testimonial.
Photos It's always good to include a photo of the person whose words appear in employee testimonials.
Reviews There are third-party review sites, such as Glassdoor, that are dedicated to workplaces where you can give feedback on the employer anonymously. Reviews are short, concise pieces of text combined with a star rating . You can copy this style for your own employee testimonials.
Cite If the employee's testimonial is in text format, quoting it is a good way to emphasize that it is the employee's direct words. Combine a quote with a photo of the employee.
Blog Posts The employee testimonial can be a longer text with photos and video. Thus, a blog post written by the employee is a great option.
Articles Some companies highlight employee testimonials in newsletters, career pages, and printed materials, presenting testimonials as news articles with an employee at the center.
Social media invasion Use your company’s social media and let employees hijack the accounts. For example, TikTok is a place where staff can create silly videos and highlight the great work environment and atmosphere of your company.
Who to ask for employee testimonials?
If your company is small, you can ask everyone to do a testimonial or at least appear in one. A small staff can appear in a video testimonial where each person tells something about their day and work in general.
If your company is larger and there isn't time or need for a lot of testimonials, be sure to promote a diversity of testimonials – different people from different departments.
When you're looking for a specific group of employees, you naturally want to focus your recruiting campaign around the duties and interests of the position.
If you only ask for statements from managers, you may lose the trust of job applicants, as CEOs and executives are the least trustworthy when they are on the company's side as employers.
Questions to ask in employee testimonials
Here is a list of questions to ask when drafting an employee testimonial:
What is your name and position in the company?
How long have you been with the company?
What has your professional career been like?
What are your daily tasks like?
How would you describe the company's spirit?
What's the best thing about working here?
How would you describe your coworkers and managers?
What is your team like?
Has the organization helped you in your professional development?
Choose as many of the following as you like.
Depending on the context of the testimonial, the company may need a little more introduction. In this case, briefly describe what the company is about, its goals, vision, values, and key features of the organization.
How to use employee testimonials?
Once you've collected employee testimonials, use them to attract the attention of potential candidates.
You can feature testimonials on social media, on your website, or even print and share them, for example, at an event or job fair.
Choose your platform based on where your potential employees are most likely to be located.
Software developers and recruiters are hard people to find, and the same goes for many other jobs.
Today, people value work flexibility, mental and physical well-being, and equity in the workplace.
But the problem is that of all the companies that advertise these benefits, some don't deliver on them. How can a candidate know which company is really worth the effort, and how can an employer best convey that message?
Part of the answer may lie in employee testimonials .
This blog will go over some tips on employee testimonials that you jamaica phone number list can adapt to your recruiting plan, and will introduce the easiest tool to collect real employee testimonials.
What are employee testimonials?
Employee testimonials are the support employees show towards the company they work for. In an employee testimonial, your employee tells the viewer what it's like to work at your company.
Testimonials act as a form of social proof that encourages new candidates to apply to the company – it must be great if employees themselves praise it!
Employee testimonials can be used in recruiting campaigns or featured on the company page as a permanent fixture. Job seekers trust them more than branded videos.
In fact, research shows that job seekers trust current employees more than any other source when it comes to information about a company.
Different formats for employee testimonials
Employee testimonials can be done in many different ways, written testimonials and video testimonials . Here are some more examples:
Video Video is a powerful tool to attract the attention of a prospective employee. Videos can be professionally produced or a selfie testimonial.
Photos It's always good to include a photo of the person whose words appear in employee testimonials.
Reviews There are third-party review sites, such as Glassdoor, that are dedicated to workplaces where you can give feedback on the employer anonymously. Reviews are short, concise pieces of text combined with a star rating . You can copy this style for your own employee testimonials.
Cite If the employee's testimonial is in text format, quoting it is a good way to emphasize that it is the employee's direct words. Combine a quote with a photo of the employee.
Blog Posts The employee testimonial can be a longer text with photos and video. Thus, a blog post written by the employee is a great option.
Articles Some companies highlight employee testimonials in newsletters, career pages, and printed materials, presenting testimonials as news articles with an employee at the center.
Social media invasion Use your company’s social media and let employees hijack the accounts. For example, TikTok is a place where staff can create silly videos and highlight the great work environment and atmosphere of your company.
Who to ask for employee testimonials?
If your company is small, you can ask everyone to do a testimonial or at least appear in one. A small staff can appear in a video testimonial where each person tells something about their day and work in general.
If your company is larger and there isn't time or need for a lot of testimonials, be sure to promote a diversity of testimonials – different people from different departments.
When you're looking for a specific group of employees, you naturally want to focus your recruiting campaign around the duties and interests of the position.
If you only ask for statements from managers, you may lose the trust of job applicants, as CEOs and executives are the least trustworthy when they are on the company's side as employers.
Questions to ask in employee testimonials
Here is a list of questions to ask when drafting an employee testimonial:
What is your name and position in the company?
How long have you been with the company?
What has your professional career been like?
What are your daily tasks like?
How would you describe the company's spirit?
What's the best thing about working here?
How would you describe your coworkers and managers?
What is your team like?
Has the organization helped you in your professional development?
Choose as many of the following as you like.
Depending on the context of the testimonial, the company may need a little more introduction. In this case, briefly describe what the company is about, its goals, vision, values, and key features of the organization.
How to use employee testimonials?
Once you've collected employee testimonials, use them to attract the attention of potential candidates.
You can feature testimonials on social media, on your website, or even print and share them, for example, at an event or job fair.
Choose your platform based on where your potential employees are most likely to be located.