What is SMS Pumping: Plivo’s Quick Guide
Posted: Tue Dec 03, 2024 10:42 am
SMS
What is SMS Pumping: Plivo’s Quick Guide
In February 2023, Elon Musk reported that Twitter lost $60 million a year due to SMS pumping fraud. One study estimated that SMS OTP fraud made up around 6% of all SMS traffic — and that percentage is only increasing.
SMS pumping fraud is a growing threat, yet many businesses are chinese singapore phone number list still unfamiliar with this type of attack. In this guide, we’ll explain SMS pumping to help you identify where your communications traffic may be at risk, protect your bottom line, and maintain a great experience for your customers. Read on to learn about SMS pumping fraud and Plivo’s solutions for mitigating this risk.
What is SMS pumping?
SMS pumping, also known as artificially inflated traffic (AIT) or SMS traffic pumping, is a type of cybercrime that targets businesses that use SMS for one-time passcodes (OTPs) or app download links.
In an SMS pumping attack, the perpetrator uses bots to flood a business's online forms with fake requests. These requests include phone numbers that the attackers control. Tricked into thinking these are legitimate requests, the business sends SMS messages to the fake numbers.
SMS pumping poses challenges for businesses by increasing A2P costs, negatively impacting the enterprise. Moreover, excessive sending of one-time passcodes to customers can lead to distrust and potentially tarnish a company's reputation.
What is SMS Pumping: Plivo’s Quick Guide
In February 2023, Elon Musk reported that Twitter lost $60 million a year due to SMS pumping fraud. One study estimated that SMS OTP fraud made up around 6% of all SMS traffic — and that percentage is only increasing.
SMS pumping fraud is a growing threat, yet many businesses are chinese singapore phone number list still unfamiliar with this type of attack. In this guide, we’ll explain SMS pumping to help you identify where your communications traffic may be at risk, protect your bottom line, and maintain a great experience for your customers. Read on to learn about SMS pumping fraud and Plivo’s solutions for mitigating this risk.
What is SMS pumping?
SMS pumping, also known as artificially inflated traffic (AIT) or SMS traffic pumping, is a type of cybercrime that targets businesses that use SMS for one-time passcodes (OTPs) or app download links.
In an SMS pumping attack, the perpetrator uses bots to flood a business's online forms with fake requests. These requests include phone numbers that the attackers control. Tricked into thinking these are legitimate requests, the business sends SMS messages to the fake numbers.
SMS pumping poses challenges for businesses by increasing A2P costs, negatively impacting the enterprise. Moreover, excessive sending of one-time passcodes to customers can lead to distrust and potentially tarnish a company's reputation.