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We live in an age where we can read the news on the Internet, but even in such an age, people who subscribe to newspapers still trust the information. Therefore, by utilizing newspaper advertising, you can reach people who are highly sensitive to information. merit Newspaper ads can be targeted to specific areas. Also, by using advertising space in trade publications, you can approach people who are interested in a specific industry. Newspapers are delivered every day, so you can approach them on the date you want.

People over 60 still read newspapers, out tomozambique email list 150000 contact leads seniors, newspaper advertising is recommended. Disadvantages Newspaper ads contain a variety of information, so there is a risk that the ad will be overlooked. It is important to carefully plan your advertising strategy, as it is important to make an impression on the newspaper on its publication date. In addition, it is difficult to reach out to young people because they often read news on the Internet, and it is also difficult to verify the effectiveness of newspaper advertisements.



(4) Magazine advertising am magazine advertisement Magazine advertising is advertising that is placed on the front or back cover of a magazine . Magazines make it easy to target readers by narrowing down their attributes and hobbies. In addition, readers tend to keep their favorite magazines and reread them many times. In other words, you can expect an imprinting effect. merit The advantage of magazine advertising is that it can appeal to the target audience in a persuasive way .